- Post Publish: 2023-03-24
- Categories: Knowledge
- Updated:
- Posts by Linda Liu
Advantage of using Digital display kiosk in movie theaters.
Linda Liu
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According to the survey, there is a growing demand for interactive digital kiosk globally with their sales projected to double by 2028. This information shows that owning Digital display kiosk is a necessity rather than a luxury for your movie business.
Digital display kiosks are becoming increasingly popular in movie theaters as a way to enhance the customer experience. With the rise of technology, movie theater owners are constantly seeking new ways to attract and retain customers. Digital display kiosk and other forms of cutting-edge touchscreen technology are helping them keep up with current and emerging trends in the movie industry. Here are five benefits of having Digital display kiosk in your movie theater.
1. Increase Customer Satisfaction
Professional and well-designed digital display kiosk are essential assets for your movie theater. Whether floor-standing, wall-mounted, or free-standing, these self-service touch kiosks can assist your clients in booking movie tickets, help your business reduce long queues, and respond to customers’ queries promptly.
For instance, digital displays of this kind can provide answers to frequently asked questions in real-time. They can display available movies or new releases, and provide ticket pricing information for your clients to view.
On the other hand, interactive touchscreen skins can serve as directories and guides to provide digital wayfinding. These information kiosks can guide your clients and staff members especially if they are placed at strategic locations within your business while also being a great tool for onsite staff training.
2. Promote current and upcoming films
Capitalize on the time customers spend waiting for tickets, snacks, or for the movie to start by promoting current and future films, and other cinema specials.
Display automated movie posters, showtimes, and ratings, and incorporate scannable QR codes so customers can download movie trailers and other information easily and quickly.
Digital signage plays an important role in putting such promos and ads in front of customers.
Brands are recognizing such shortcomings of traditional media, prompting them to invest in newer marketing technologies like digital out-of-home signage (DOOH), a medium that reaches real people to drive significant digital engagement.
3. Reduce Running Costs
You can use digital display kiosk to offer personalized services in your movie theater. This is considered the most appropriate way to attract new clients to your business. In addition to that, these technical kiosks are more efficient than any other form of technology, particularly when it is one-on-one interaction between your team of movie theater employees and your clients.
Alternatively, you can use interactive displays as a replacement for your employees since they enhance overall performance. They also reduce stress related to managing staff leave and this helps cut down on running costs. These wall-mounted or free-standing touch screens allow your clients to access vital information regarding your services at the right time.
Interactive touchscreen kiosks are an efficient point of information that can both impress and free up time for employees as users can browse at their own pace. So, by installing several digital kiosks on your business premises, you can help reduce operational costs significantly.
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4. Improves Business Efficiency
Once connected to a reliable power supply and Wi-Fi, full HD interactive touchscreen kiosks are able to function throughout the year. For that reason, these interactive whiteboards can save your movie theater business a lot of cash.
In addition to their reliable functionality, digital display kiosk can maintain high-quality content throughout. They can also play an integral role in executing routine activities.
Now that the interactive digital kiosk display can improve your business efficiency, you may direct your staff to focus on other demanding activities that increase profitability for your business. All you need is a high-quality media player, operating system, HDMI or VGA connection, and appropriate LCD screen size, and everything else will fall in place.
5. Digital display kiosk used to increase sales
Branded touch kiosks in various locations or peripherals can boost sales significantly. They can also develop innovative revenue streams in addition to increasing profits. Some movie lovers may not be sure of what to watch when they walk into your movie theater. But with an interactive touchscreen kiosk in place, they can easily choose which movie type to watch at a given time.
This is only possible if you display special deals, trending box office movies, new releases, bundle packages, or other enticing offers that clients find interesting. While the Totem is not in use, animated messages can drive sales by communicating pre-bookings, exclusive upcoming premiers, ticket promotions, or loyalty programs.
6. Create Unparalleled Branding
High-quality Android multi-touch screens can provide an excellent brand demonstration. Such state-of-the-art capacitive touchscreens make clients feel valued thanks to available user-friendly technology that meets their needs.
When your clients are happy, they keep on coming back for more movies. In that sense, there is a need to make the unparalleled branding process easy and timeless so that you can build loyalty. Make sure to exhibit your movie theater brand personality, and logo to make your business stand out from the rest.
Conclusion
Integration of digital display kiosk into retail stores, showrooms, trade shows, commercial displays, and movies provides a rich platform to generate higher returns. Therefore, adopting this innovative display technology can help you narrow the gap between digital and physical shopping.
Besides, these digital signage kiosk can promote a personalized customer experience in your movie theater. Take advantage of interactive touchscreen kiosks to increase customer satisfaction, lower running costs, improve business efficiency, and create unparalleled branding for your business.
An information digital kiosk is essentially an interactive or non-interactive digital kiosk that displays information or provides it through some form of an interactive menu system.
Digital display kiosk have a range of distinctive features. Limited functionality, Self-service, Public availability, Remote control, and management.
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