Digital Signage for Employee Communications

How to Use Digital Signage for Employee Communications: A Guide to Boosting Workplace Productivity

With the continuous development of modern technology, the application of digital display technology will be everywhere. Digital signage relies on the integration of network and multimedia technologies to publish and process information in the form of media and interact with customer feedback information promptly. It has been widely used in finance, telecommunications, hospitals, stores, supermarkets, hotels, public places, and other fields.

Play Video about Digital Signage for Employee Communications

Whether you’re in an office, hospitality setting, or factory floor, productivity depends on effective communication. Disengaged employees cost the economy nearly $8 trillion. That number is so high because many workplaces aren’t communicating effectively.

So, how to improve your workplace’s productivity? One strategy that can have a huge impact is to use digital signage for employee communications. It’s simple but effective. 86% of respondents said that digital screens in offices improved productivity.

What is Digital Signage?

Digital signage is a type of technology that lets you display any content you like on a digital screen. In a nutshell, it’s that simple.

You probably have a variety of strategies for sharing critical information with your employees and colleagues already. Maybe the walls of your workplace are covered with whiteboards, paper posters, or pinboards hosting important notices. Or maybe your email inbox contains bulletins, newsletters, and progress reports.

Digital Signage for Employee Communications

In the workplace, digital signage can bring all this information together and display it on clear, attractive, and visually engaging screens. And what’s more, it can combine that information with other things your colleagues need too–from wayfinding digital signage to health and safety notices, from wall mounted touch screen to event announcements.

The thing about digital signage is that it can do anything. With a digital signage display, you can show everything from video streamed directly from YouTube to your task management system. All you need to do is add media to the software, and you can show it to all your staff in moments.

It makes communicating with your employees effortless while giving them the information they need to be productive too.

Advantages of using digital signage in offices

Using digital signage in corporate offices can significantly improve communication between leaders and employees, across departments, and between employees, creating a modern communication environment.

Digital Signage for Employee Communications

Some advantages follows:

Scalability: Easily and quickly send updates to individual screens, groups of screens, or an entire network of screens.

Remote updates: make changes in the cloud at any time from any computer.

Flexibility: add company owners, KPIs (like Power BI), website, and traffic reports.

Employee recognition: pay attention to outstanding employees, birthdays, and work anniversaries.

What are the benefits of using digital signage for employee communications?

Digital signage improves your workplace in two fundamental ways: it gives your employees everything they need to work, and it makes communicating that information much easier.

This has many benefits.

Digital Signage for Employee Communications

1. Improve workplace productivity

The studies show that digital signage has improved productivity in 86% of cases. The same number said that it improved motivation too.

2. Improve workplace culture and well-being

82% of respondents said that digital signage helped create a better workplace culture, while 77% said it improved well-being.

3. Enhance health and safety

Research has shown that effective digital signage can reduce the risk of workplace injury by 20%—in the office, manufacturing, and logistics.

Digital Signage for Employee Communications

4. Make communication effortless

Have something to share with your colleagues? Forget about printing it out or firing off an email thread. Instead, use digital signage for corporate communications. The process couldn’t be more straightforward. And when you need to update your message, change your event venue, or add extra details, you have to update your playlist and push the new version to your screens.

5. Have a more significant impact

Bright, stimulating, and visually appealing, digital signage attracts attention and gets your message to everyone who needs to see it. Moreover, evidence suggests that 57% of people who see digital signage want to know more about the thing displayed.

Unmarked pictures come from Internet, and source: … …

Internal communication digital signage uses digital displays or screens to give information to people in a workplace or organization. This can include announcements, news updates, company metrics, information about safety, and other important information that employees need to know.
Thanks to digital signage, the manager can create, manage, and configure the delivery of content to a fleet of screens by connecting to the management software over the Internet from a computer. With this management tool, they can easily and instantly update the content and stream it in real-time to the screens.